Anytime Fitness Virginia QLD is our 5th club with Owner, Simon Geeves. In a highly competitive region, Anytime Fitness Virginia stands out as one of the largest Anytime Fitness clubs in QLD and an Official Hammer Strength Training Center. The club is well equipped with:
31 Hammer Strength Pin and Plate Loaded Machines
17 Olympic Lifting Stations including 12 Hammer Strength Racks
Premium Life Fitness Cardio
12 Station Life Fitness Multi Jungle
"The quality of Life Fitness is next to none, I've used Life Fitness throughout Anytime for the past 9 years. The great thing about Life Fitness is that when we send out a call out for service, we can send it out in the morning and they're here in the afternoon. They're here within 24 hours"
"When taking a member on a tour it's definitely an up-sell having the amount of equipment we do and the quality of the equipment we do have. In our pre-sell, running videos of our Life Fitness setup at one of our other branches was a big selling point for members to signing up." - Charlotte, Area Manager
Challenge
To make the most of the large 1,000sqm space and sufficiently cater to the main bodybuilding clientele.
Solution
We have three trainers who specialise in bodybuilding. “In terms of the layout of our club, when you first walk in on your left you have your cardio equipment. Straight in the middle you've got all your Hammer Strength, Life Fitness and weights area. And then to your right, you've got your functional equipment and further down the back you've got your classroom.” “It’s really exciting to see the amount of equipment that we can fit into a gym of this size.”
Result
“When taking a member on a tour, it’s definitely an up-sell having the amount and quality of equipment we have. In our pre-sell, running videos of our Life Fitness set-up at one of our other branches was a big selling point for members to signing up.”